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2024 Ford Maverick
#2 Best Hybrid Trucks of 2024

2024 Ford Maverick

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4.5
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2024 Ford Maverick Exterior: 0
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2025
2024
Fuel Economy
21 - 37 combined mpg
Horsepower
191 - 250 hp
Torque
155 - 277 lb-ft
Towing Capacity
2,000 lbs
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2024 Ford Maverick Review

Colin Ryan

By Colin Ryan

Updated January 30, 2025

Colin Ryan specializes in writing about new cars. He has done this for the Los Angeles Times, Variety, Kelley Blue Book, Autotrader, Popular Mechanics, Mazda and Lexus customer magazines, plus a bunch of enthusiast sites and publications. And he spent several years as a staff writer at BBC Top Gear magazine. During this zig-zag of a career trajectory, he has driven everything from budget Malaysian hatchbacks (yes, they exist) to scarily expensive Italian exotica.

Pros

  • Versatility
  • Competitive pricing
  • KBB award winner

Cons

  • Limited AWD availability

What's New?

  • Hybrid drivetrain now optional

The impressive 2024 Ford Maverick powers its way to the top of our compact pickup ratings with its many talents. Pricing starts at $25,515.

The Maverick is still quite a new truck, but it’s already a big hit according to our consumer reviews. We agree, making the Maverick our Best Buy in the compact pickup class for 2023 and the year before, when it debuted. Admittedly, the compact truck class is not especially big. It’s pretty much just the Maverick and the Hyundai Santa Cruz, but the Ford still does enough to get our vote.

This includes the ability to play as well as work, with potential for off-road excursions accompanied by decent towing talents. The option of a hybrid drivetrain is another plus, along with relatively reasonable pricing.

What's New for 2024

Last year, the Maverick’s standard drivetrain was the hybrid setup. This year, it becomes optional, with a turbocharged 2.0-liter engine now standard.

2024 Ford Maverick Pricing

The 2024 Ford Maverick has a starting sticker price of $25,515, with the range-topping Maverick Lariat kicking off at $35,835. But Kelley Blue Book Fair Purchase Pricing currently suggests paying $756 to $1,165 less than MSRP, depending on trim and equipment. These prices are updated weekly.

MSRP
KBB Fair Purchase Price (national avg.)
$25,515
$24,759
$28,015
$27,045
$35,835
$34,670

The Maverick’s pricing compares well with the competition, which is essentially the Hyundai Santa Cruz starting at $26,650 and going up to just over $40K for the Limited trim. Among the cheaper midsize trucks, the Ford Ranger kicks off in the $32.5K ballpark, while the new-for-2024 Toyota Tacoma is more like $28K.

Before buying a new Maverick compact truck, check the Kelley Blue Book Fair Purchase Price to know what you should be paying. The Tacoma typically wins the resale values battle among small and midsize pickups, but the Maverick’s performance here is respectable and stronger than the Santa Cruz.

Power, Ride and Handling

Pickup trucks aren’t known for their comfortable ride or responsive handling. But the Maverick isn’t a traditional pickup truck. Based on the same car-like, unibody platform as the Ford Escape and Bronco Sport small SUVs, we found the Maverick offers a similarly agreeable driving experience. And it’s plenty powerful, too. The standard turbocharged 4-cylinder engine produces 250 horsepower and propels the Maverick to 60 mph in just over six seconds. That’s similar to the quickest Hyundai Santa Cruz. The optional 191-horsepower hybrid powertrain gives up a couple seconds in the same sprint, but that’s still perfectly adequate acceleration. Both engines are recommendable.

Payload and Towing

Maximum payload is 1,500 pounds, regardless of drivetrain — but a Tremor version is limited to 1,200 pounds. The Santa Cruz is limited to 1,411 pounds.

The standard engine can tow up to 4,000 pounds with the right equipment. Using the Tow/Haul or Sport modes allows the driver to stay in one gear (it’s an 8-speed automatic transmission) for longer, in order to access the most power.

The hybrid configuration is rated to tow 2,000 pounds. That applies to Tremor models as well. The Santa Cruz is rated to tow up to 5,000 pounds.

Fuel Economy

With front-wheel drive, the more powerful turbo unit returns 25 combined mpg (23 city, 30 highway), while the hybrid is rated for 37 mpg (40 city, 33 highway). At 15,000 miles per year, the hybrid will burn through 16 fewer gallons of gas every month. Even at $3 per gallon, that’s a savings of about $50 per month. The Santa Cruz tops out at 22 combined mpg.

Functional Interior

Two rows of seating make this compact pickup accommodating and versatile. The doors can take large water bottles, and the rear seat cushions flip up to reveal storage areas beneath. Except that the hybrid version commandeers one of these areas for its battery.

Compared with the combustion-only variant, the hybrid results in a one-inch reduction of rear legroom as well: 35.9 inches. Tall people will prefer to sit up front. However, that’s still a little more legroom than the bigger Ford Ranger.

Every new Maverick comes with an 8-inch infotainment touchscreen and Apple CarPlay/Android Auto smartphone integration. The Tremor Off-Road package includes orange stitching in the upholstery, plus all-weather mats.

We’ve noticed how comfortable the front seats are, even for those who look in the extra-extra-large sections when shopping for clothes. Apart from a couple of gripes in our consumer reviews about the standard radio, the Maverick’s cabin gets a thumbs-up. The base XL is really basic, however. OK for a work truck, but buyers aiming to spend some leisure time in their new Maverick should look at the XLT at least.

One Cab, One Bed

Ford calls it a Super Crew, but the 2024 Maverick compact pickup has what most of us would call a crew cab, since it has four doors. This is complemented by a 4.5-foot bed. There are no options in this regard.

The bed is part of the overall body, not separate, because the Maverick has a one-piece (or unibody) construction. Extras for this cargo section include tie-down locking rails and a spray-in liner. With a lift-in height of only 30.1 inches, we found loading and unloading the Maverick’s bed noticeably easier than its big brothers in the Ford truck family. The bed is also short enough on the sides to make it possible to reach in there without lowering the tailgate. Shorter drivers will especially appreciate this accessible bed.

XLT and Lariat versions are eligible for Black Appearance and Tremor Off-Road/Appearance packages. The standard Maverick with all-wheel drive has a useful ground clearance of 8.6 inches (fractionally less with front-wheel drive). But the Tremor’s higher ride height provides clearance of 9.4 inches. Looks-wise, there are orange accents on the grille and fenders, while the Tremor Appearance package puts the roof, hood, lower doors and side mirror housings in Carbonized Gray.

Our Favorite Features and Tech

Hybrid drivetrain
With this Maverick and the all-electric F-150 Lightning, Ford is bringing trucks well and truly into the 21st century. The hybrid powertrain is not available in tandem with the all-wheel-drive system, but that’s the only gripe.

Bedside manners
As well as being 4.5 feet long, the load-in/load-out height is a back-friendly 30 inches. There’s also the option of closable compartments on either side, plus a 110-volt outlet.

Tremor Off-Road package
The Tremor treatment takes the 2024 Maverick further off-road than the FX4 package. As well as the suspension setup, other additions include a re-shaped front bumper for a better approach angle, under-body protection, locking all-wheel-drive hardware, and Trail Control — a cruise control for tricky terrain where the driver just has to steer and the system takes care of the throttle, brakes, and gears.

Lariat Luxury package
This optional bundle for the top trim now includes pinch-to-zoom functions with its infotainment touchscreen, plus voice-activated navigation.

4K Tow package
Optional in versions of the 2024 Maverick with the standard engine and the non-Tremor all-wheel-drive system, this array includes a trailer hitch receiver with a 7-pin connector, transmission oil cooler, and a higher-capacity radiator with an upgraded fan.

B&O audio
OK, not the poshest sound system made by the famed audio wizards at Bang & Olufsen, but pleasing to the ear all the same. This 8-speaker setup is another feature in the Lariat’s optional Luxury package.

Engine & Transmission

Swapping positions this year, the combustion-only drivetrain is the default setup. This consists of a turbocharged 2.0-liter 4-cylinder engine making 250 horsepower and 277 lb-ft of torque, and linked to an 8-speed automatic transmission. Front-wheel drive is standard, with all-wheel drive available as an option.

The now-optional hybrid drivetrain employs a 2.5-liter 4-cylinder engine and an electric motor for a total of 191 horsepower. Ford doesn’t give a total torque figure, but the engine makes 155 lb-ft at 4,000 rpm and the electric motor develops 173 lb-ft. It’s not as straightforward as adding the two figures together, but this drivetrain doesn’t feel short on thrust, especially considering it can return 37 miles per gallon. Output goes solely to the front wheels (FWD) through a continuously variable automatic transmission.

3-Year/36,000-Mile Warranty

Ford’s new-vehicle warranty is three years or 36,000 miles, whichever happens first. Powertrains have a 5-year/60,000-mile warranty. These are typical terms for mainstream manufacturers, but the Hyundai Santa Cruz does better.

Safety Ratings

The National Highway Traffic Safety Administration (NHTSA) has given the Maverick four stars overall out of a possible five. The Insurance Institute for Highway Safety (IIHS) liked the standard forward collision warning system with automatic emergency braking and pedestrian detection, but hasn’t performed a full set of tests so far.


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2024 Ford Maverick Deals and Incentives

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2024 Ford Maverick
KBB.com Consumer Reviews

4.5
Consumer Rating
Based on 41 Consumer Reviews
Write a Review
90%Recommend this vehicle
5
76%
5
76%
4
12%
4
12%
3
0%
3
0%
2
7%
2
7%
1
5%
1
5%
Value
4.5
Performance
4.4
Quality
4.3
Comfort
4.3
Reliability
4.3
Styling
4.5

Trending Topics in KBB.com Consumer Reviews

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2024 Ford Maverick Styles

Style
Price
Combined Fuel Economy
Horsepower
Torque
Towing Capacity
Engine
Curb Weight
Drivetrain
XL
$26,409
25 MPG
250 @ 5500 RPM
277 lb-ft
2000 lbs
4-Cyl, EcoBoost, 2.0 Liter
3693 lbs
AWD
XLT
$32,562
21 MPG
250 @ 5500 RPM
277 lb-ft
2000 lbs
4-Cyl, EcoBoost, 2.0 Liter
3807 lbs
4WD
Lariat
$38,748
21 MPG
250 @ 5500 RPM
277 lb-ft
2000 lbs
4-Cyl, EcoBoost, 2.0 Liter
3807 lbs
4WD
See Full Specs for All 2024 Ford Maverick Styles
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2024 Ford Maverick Cost to Own

$47,796
A 2024 Ford Maverick has a 5-year cost-to-own of $47,796. After 5 years a 2024 Maverick will depreciate $12,678 and have a residual value of $12,837. During this time out-of-pocket expenses are expected to total $35,118.
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Lower Costs than Most

The 2024 Ford Maverick is in the top 11-25% for Cost to Own among all Mid-size Pickup Trucks.

2024 Ford Maverick 5-Year Depreciation: $12,678
2024 Ford Maverick
Compare up to 3 vehicles by logging in.
5-Year Out of Pocket Expenses:$35,118
See New Car Incentives
Fuel:
$8,730
Insurance:
$15,840
Financing:
$3,141
State Fees:
$1,985
Maintenance:
$3,527
Repairs:
$1,895
Total: $35,118
See New Car Incentives
2024 Ford Maverick Cost to Own
5-Year Cost to Own includes out of pocket expenses like fuel, insurance, service & financing, plus the car's loss in value over time (depreciation).
5-Year Depreciation:$12,678
5-Year Out of Pocket Expenses:$35,118

5-Year Cost To Own$47,796
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Specifications

Dimensions, Weights & Capacities

Curb Weight
3525 lbs.
EPA Passenger
100.3 cu.ft.
Fuel Capacity
16.5 gallons
Front Head Room
40.3 inches
Front Leg Room
42.8 inches
Max Seating Capacity
5
Minimum Ground Clearance
8.3 inches
Overall Length
199.7 inches
Front Shoulder Room
57.3 inches
Towing Capacity, Maximum
2000 lbs.
Turning Diameter
40.0 feet
Wheel Base
121.1 inches
Truck Bed Volume
33 cu.ft.
Bed Length
4.50 feet
Gross Vehicle Weight Rating (GVWR)
5080 lbs.
Payload Capacity
1500 lbs.
Width with mirrors
83.5 inches

Exterior

Alloy Wheels
Available
Number of Doors
4 doors

Fuel Economy

City
23 mpg
Highway
30 mpg
Combined
26 mpg

Mechanical

Drivetrain
FWD
Transmission Type
Automatic
8 speed
Available
Recommended Fuel
Premium
Hill Start Assist
Available

Performance

Horsepower
250 @ 5500 RPM
Torque
277 @ 3000 rpm
Engine
4-Cyl, EcoBoost, 2.0 Liter

Warranty

Basic
3 years / 36000 miles
Powertrain
5 years / 60000 miles
Corrosion
5 years / Unlimited miles

Interior

  • Power Windows
  • 12V Power Outlet
  • Power Outlet
  • Steering Wheel Controls
  • Tilt Steering Wheel
  • Tilt/Telescoping Steering Wheel

Seating

  • Cloth Seats
  • Power Driver's Seat

Technology

  • Bluetooth Wireless Technology
  • Cruise Control
  • Hands Free Phone
  • Remote Keyless Entry
  • Smartphone Interface
  • USB Port

2024 Ford Maverick Safety

2024 Ford Maverick Safety Technology

2023 features shown. 2024 may differ.

Ford Co-Pilot360

Standard driver assistance features in the 2023 Maverick compact truck are a little thin. They include forward collision warning with automatic emergency braking and pedestrian detection, plus automatic high beams. Ford says the rearview camera is part of this set, but that’s a mandatory feature.

Blind Spot Information System (BLIS)

Blind-spot monitoring is optional across the 2023 Maverick lineup, bringing cross-traffic alert and lane-keeping assistance.

Co-Pilot360 Assist

One of many extras available only with the top Lariat trim, this package (new for the 2023 Maverick) brings adaptive cruise control with stop/go and lane centering, evasive steering assistance, and rear parking sensors.

4.0

Crash Test Rating

Provided by the National Highway Traffic Safety Administration
Frontal Crash
5.0
Side Barrier
5.0
Rollover Rating
4.0
Side Crash
5.0

Compare to Similar Vehicles

New 2024
Ford Maverick
Used 2024
Hyundai Santa Cruz
Used 2024
Chevrolet Colorado
Used 2024
Ram 1500 Trucks
See Details
Price
$25,515
$24,987
$28,137
$31,000
KBB.com Rating
4.5
4.2
4.6
4.5
Consumer Rating
4.5
4.6
N/A
4.4
Fuel Economy
City 23/Hwy 30/Comb 26 MPG
City 22/Hwy 26/Comb 23 MPG
City 20/Hwy 24/Comb 22 MPG
City 20/Hwy 25/Comb 22 MPG
Fuel Type
Gas
N/A
N/A
N/A
5 Year Cost To Own
5-Year Cost to Own includes out of pocket expenses like fuel and insurance, plus the car’s loss in value over time (depreciation).
$47,796
N/A
N/A
N/A
Safety Rating
4.0
N/A
N/A
4.0
Seating Capacity5555
Basic Warranty
3 years or 36000 miles
5 years or 60000 miles
3 years or 36000 miles
3 years or 36000 miles
Horsepower
250 @ 5500 RPM
191 @ 6100 RPM
237 @ 5600 RPM
305 @ 6500 RPM
Engine
4-Cyl, EcoBoost, 2.0 Liter
4-Cyl, GDI, 2.5 Liter
4-Cyl, Turbo, 2.7 Liter
V6, VVT, eTorque, 3.6 Liter
Drivetrain
FWD
FWD
2WD
2WD

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More Ford Maverick News & Information

FAQs

Is the 2024 Ford Maverick a good buy?

The 2024 Ford Maverick is a good buy for most Mid-size Pickup Truck shoppers. It gets strong ratings from our experts and most buyers are paying less than sticker price.

What is the MPG for a 2024 Ford Maverick?

2024 Ford Maverick city/highway fuel economy ratings range from 23/30 mpg to 42/33 mpg, depending on trim and equipment.

How much should a 2024 Ford Maverick cost?

A 2024 Ford Maverick should cost between $24,759 and $34,670 according to Kelley Blue Book Fair Purchase Pricing.

What's the cheapest Ford Maverick?

The cheapest 2024 Ford Maverick is the XL, with a starting sticker price of $25,515 and a Kelley Blue Book Fair Purchase Price of $24,759.

Is the 2024 Ford Maverick reliable?

The 2024 Ford Maverick is part of the 1st-generation Maverick, which our owners give an above-average reliability rating of 4.3 out of 5.

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