The best luxury compact cars deliver sharp driving dynamics, refinement, the latest tech features, and a twist of styling flair. In all these aspects, the 2025 Genesis G70 and 2025 BMW 4 Series Gran Coupe deliver. And then some.
During miles of road tests in all types of conditions, we’ve come to enjoy specific attributes of these 5-seater sedans. For example, the Genesis G70 has plenty of thrust at low revs, supportive seats, and good outward vision. With the BMW 4 Series Gran Coupe, there’s a choice of efficient turbocharged engines, quick steering, and a snarling exhaust note (especially when the optional turbocharged 6-cylinder engine is present).
Let’s explore the highlights of the Genesis G70 and BMW 4 Series Gran Coupe to see how they compare.
2025 Genesis G70
The 2025 Genesis G70 comes with the most powerful base engine of this class. Standard equipment also includes Brembo front brakes. After all, going fast is fun, but only if you can bring things to a safe and controlled stop. The sole change this year is that Burleigh Blue Matte paintwork will be joining the list of options. Feature-for-feature, the Genesis G70 is generally less expensive than many of its direct rivals.
Genesis G70 Highlights
Many standard features: Genesis has not been shy about loading a ton of comfort, tech, and safety features into even the base G70. These include heated front seats, dual-zone climate control, a 10.25-inch infotainment touchscreen, wired smartphone connectivity, and highly-regarded driver assistance features like blind-spot monitoring, rear cross-traffic alert, Safe Exit Assist, and automatic emergency braking with pedestrian detection. These driver aids help the Genesis G70 score the highest rating of Top Safety Pick+ from the Insurance Institute for Highway Safety (IIHS).
Punchy turbo 4-cylinder engine: Genesis endows the base G70 with a turbocharged 2.5-liter 4-cylinder engine making 300 horsepower. This engine is so strong that we wonder whether the optional 365-hp twin-turbo V6 is worth the upgrade. Rear-wheel drive (RWD) is standard; adding all-wheel drive (AWD) costs about $2,100.
Class-leading warranty: Having extra peace of mind through excellent warranty coverage is always a good thing. The Genesis G70 has a 5-year/60,000-mile bumper-to-bumper warranty and 10-year/100,000-mile powertrain coverage.
Check this week’s Fair Purchase Price or see the G70 models near you.
2025 BMW 4 Series Gran Coupe
The 2025 BMW 4 Series Gran Coupe lineup begins with the 430i Gran Coupe, propelled by a 255-hp turbocharged 4-cylinder engine paired with an 8-speed automatic transmission and rear-wheel drive. We think most 4 Series Gran Coupe buyers will be more than satisfied with this engine. Acceleration is solid, and an EPA-rated 30 mpg combined fuel economy is much better than the Genesis G70 can muster. Like the G70, all-wheel drive is available. A gentle revamp for 2025 brings updated drivetrains, minor styling revisions, new LED headlights, a few interior tweaks, fresh exterior paint choices, and an upgraded infotainment system.
BMW 4 Series Gran Coupe Highlights
M440i models: Granted, the 4 Series with the turbo 4-cylinder is entertaining, but the turbocharged inline-6 engine in M440i versions really brings the Gran Coupe to life. With this year’s iteration developing 386 hp and 398 lb-ft of torque, this sleek sedan has some serious hustle. It also emits a great exhaust growl when you’re getting on the gas pedal.
Curved instrument display: The dashboard is dominated by a curved display pairing a 12.3-inch digital instrument panel with a 14.9-inch infotainment touchscreen. Powered by iDrive 8.5 software, this upgrade impresses us with its quick responses, attractive graphics, and general user-friendliness.
Sleek design: We admit to still rolling our metaphorical eyes when companies call something with four doors a “coupe.” Marketing buzzwords aside, we believe it’s fair to say the 4 Series Gran Coupe has a sleek and powerful stance. Even better, this fashion statement doesn’t come at the expense of a cramped second row or a trunk suitable only for a single carry-on item. This BMW actually has much more cargo space than the Genesis G70.
Check this week’s Fair Purchase Price or see the 4 Series models near you.
Similarities
Neither the Genesis G70 nor the BMW 4 Series Gran Coupe lands an obvious knockout blow to the other. In terms of their dimensions and driving styles, both are easy to live with and invite you to enjoy the ride once traffic clears. And they each have distinctive exterior styling.
Pricing
New 2025 Genesis G70 Prices
|
Retail Price
|
Fair Purchase Price (92620)
|
|||
|---|---|---|---|---|
$43,850 |
$41,753 |
|||
$52,300 |
$50,134 |
New 2025 BMW 4 Series Prices
|
Retail Price
|
Fair Purchase Price (92620)
|
|||
|---|---|---|---|---|
$50,825 |
$47,602 |
|||
$52,325 |
$48,636 |
|||
$52,825 |
$50,368 |
|||
$54,325 |
$51,353 |
|||
$64,375 |
$60,763 |
|||
$66,025 |
$62,354 |
|||
$66,375 |
$63,388 |
|||
$68,025 |
$64,372 |
The Kelley Blue Book Fair Purchase Price for any individual used vehicle can vary greatly according to mileage, condition, location, and other factors. The prices here reflect what buyers are currently paying for New 2025 Genesis G70 vehicles and New 2025 BMW 4 Series vehicles in typical condition when purchasing from a dealership. These prices are updated weekly. The manufacturer’s suggested retail price (MSRP) quoted includes the destination fee, but does not include tax, license, document fees, and options.
We often recommend a visit to a local dealership and a couple of test drives to determine which car is the better fit for someone’s budget and driving needs. That holds especially true in this comparison of the Genesis G70 and BMW 4 Series Gran Coupe. They’re both excellent at what they do.
The BMW has the advantages of more cargo space and driving like, well, a BMW. However, the Genesis G70’s many virtues—like generous standard features for the money and a much better warranty—make it a more sensible luxury car for most drivers.
Specifications
| 2025 Genesis G70 | 2025 BMW 4 Series Gran Coupe | |
| Popular Powertrains | ||
| Engine | Turbocharged 2.5-liter 4-cylinder | Turbocharged 2.0-liter 4-cylinder |
| Horsepower | 300 hp @ 5,800 rpm | 255 hp @ 5,000 rpm |
| Torque | 311 lb-ft @ 1,650 rpm | 295 lb-ft @ 1,500 rpm |
| Transmission | 8-speed automatic | 8-speed automatic |
| Fuel economy MPG | 21 city/29 highway/24 combined | 27 city/35 highway/30 combined |
| Also Available | Twin-turbo 3.3-liter V6, AWD | Turbo 3.0-liter inline-6, AWD |
| Specs | ||
| Basic Warranty | 5 years/60,000 miles | 4 years/50,000 miles |
| Powertrain Warranty | 10 years/100,000 miles | 4 years/50,000 miles |
| NHTSA Overall Safety | NA | 5 star |
| Max Seating Capacity | 5 | 5 |
| Wheelbase | 111.6 inches | 112.4 inches |
| Overall Length | 184.4 inches | 188.5 inches |
| Width | 72.8 inches | 72.9 inches |
| Height | 55.1 inches | 56.8 inches |
| Turning Diameter | 36.3 feet | 39.4 feet |
| Headroom, Front | 39.8 inches | 38.6 inches |
| Headroom, Rear | 38.7 inches | 36.6 inches |
| Legroom, Front | 42.6 inches | 41.5 inches |
| Legroom, Rear | 34.8 inches | 34.9 inches |
| Shoulder Room, Front | 56.3 inches | 55.2 inches |
| Shoulder Room, Rear | 54.6 inches | 54.3 inches |
| Cargo Volume | 10.5 cubic feet | 16.6 cubic feet |
Conclusion
We often recommend a visit to a local dealership and a couple of test drives to determine which car is the better fit for someone’s budget and driving needs. That holds especially true in this comparison of the Genesis G70 and BMW 4 Series Gran Coupe. They’re both excellent at what they do.
The BMW has the advantages of more cargo space and driving like, well, a BMW. However, the Genesis G70’s many virtues—like generous standard features for the money and a much better warranty—make it a more sensible luxury car for most drivers.
