Home
New Car Prices
Advertisement

Advertisement

New Car Prices

Select a Vehicle

Shop Best Cars

Best Cars image
Best Cars
Best SUVs image
Best SUVs
Best Trucks image
Best Trucks
Best Minivans image
Best Minivans
Best EVs image
Best EVs
Best Hybrids image
Best Hybrids
Best Compact SUVs
Best Midsize Cars
Best Midsize SUVs
Best Fullsize Cars
Best Fullsize SUVs
Best Fullsize Trucks

More Standouts

Shop by Price

I'd like to find a vehicle from:

to

See Results

TIP: Explore car financing basics with KBB.com.

Car Financing
101

Shop by Make

Info for New Car Shoppers

Midsize SUV Crossover
2024 Mazda CX-90 vs. 2024 Ford Explorer Comparison

Compare the 2024 Mazda CX-90 and the 2024 Ford Explorer to discover which 3-row SUV is right for you and your family.

Nick Kurczewski April 08, 2024
Subcompact SUV Crossover
A Look Inside the 2025 Mazda CX-30

The 2025 Mazda CX-30 provides big value as well as big style. Let’s take a look at what you’ll find inside.

Matt Degen June 11, 2025
General
Access to Auto Credit Improves Modestly

It grew slightly easier for borrowers to find a new car loan in May, with lenders approving more loans but asking for higher down payments.

Sean Tucker June 11, 2025

About Kelley Blue Book New Car Prices

When buying a new car, there’s a lot of pricing information to consider. Most people look at the MSRP (Manufacturer’s Suggested Retail Price) sometimes also known as new car sticker price. Some shoppers dig to find the invoice, thinking they can get an even better deal on a new car. But how do you really know how much you should pay for the new car you’re interested in? Rely on Kelley Blue Book and KBB.com, with over 90 years of knowledge about car pricing. Check out the Kelley Blue Book® Fair Market Range and Fair Purchase Price for New Cars. Updated weekly, it takes data from thousands of deals, current supply and demand and regional and seasonal factors to show you what you can expect to pay for a new car. Sometimes the price might be close to MSRP, if the vehicle is new and in high demand. Other times, you might actually plan to pay thousands below MSRP if the car is widely available. Or, if you’re not sure which car you want, KBB.com even helps you browse new cars by category and make, so you can find exactly the one you want.

Does Kelley Blue Book take a car's depreciation into account?

Yes, depreciation is a key factor in determining a car's current market value. We use various data points including the car's age, mileage, condition, and market trends to estimate how much a car's value has decreased over time. You can also use our depreciation calculator to see how much you car's value will change over time. Or for more information, see our Cost to Own page.

Are Kelley Blue Book® Values accurate?

The question “What’s the Blue Book Value?” has been part of buying and selling a car for over 90 years. And simply put, no one has more experience with vehicle values and pricing than Kelley Blue Book. We’ve been the go-to source for both consumers and the automotive industry since 1926. We leverage massive amounts of data, including actual transactions - then adjust for local market conditions and seasonal trends. Our values reflect both wholesale and retail transactions to provide a 360 degree view of the market. We update our pricing at least weekly to reflect the market and give dealers and consumers the most up-to-date pricing.

Research New Vehicles

Newest Cars, Trucks, and SUVs